Sky News
Genre: News
EPG Location: 501
Interactive Advertising: Yes
In A Nutshell
As the UK's first dedicated 24-hour news channel, Sky News has built a deserved reputation for being the first to break major news, consistently out-performing the competition and winning more awards since its launch than any other news channel. Sky News has brought a fresh approach to news broadcasting, and is renowned for the speed of its coverage and flexibility of reporting news live. It has won the Royal Television Society News Channel of the Year for six of the past seven years and three BAFTA's for news coverage.
Defining Programmes
Live At Five With Jeremy Thompson - Afternoon Live with Kay Burley - Jeff Randall - Sky News At Ten - Sunrise - Sky Today With Dermot Murnaghan - Sportsline - News, Sports and Weather.
Audience
- 42% of Sky News viewers are ABC1
- Sky News is watched by a more mature audience, over 52% of viewers are 45+
- Sky News has a monthly reach of 1.9m individuals.

