Channel Profiles

 Audience Profile By Channel

 January - June 2010

                   

%

Men

%

Women

%

15-34

%

25-44

%

AABC1

%

M15-34

%

HWCH

Sky 1

51.2 48.8 45.7 50.9 36.8 23.6 20.0

Sky News

59.1 40.9 28.8 42.9 44.1 19.3 11.4

Sky Sports 1

72.4 27.6 38.8 45.3 41.6 29.5 9.7

Sky Sports 2

70.4 29.6 29.2 39.3 48.5 20.6 9.3

Sky Sports News

73.8 26.2 43.9 58.0 50.5 32.6 12.1

MTV

36.5 63.5 61.5 47.7 44.8 20.9 11.3

Comedy Central

53.5 46.5 56.1 41.5 37.8 33.4 15.6
               
 

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* A34 - Adults 16-34, M34 - Men 16-34, W34 - Women 16-34, AABC - Adults ABC1, MABC - Men ABC1, WABC - Women ABC1, HWCH - Housewives with Children.