Sky Movies Magazine
Sky Movies magazine, the monthly magazine for people who love film. Brought to you by the people behind Total Film, Sky Movies is a must read for anyone with a passion for film, hot insider gossip, facts and movie fun. From Bruce Willis to Steve Carell, from Transformers to The Bourne Ultimatum, Sky Movies magazine has the clout to ensure Sky Movies customers get the finest movie features first!
Sky Movies magazine is only sent to those who actively subscribe to a Sky Movies package, and the publishing team know what their readers want and need to get the most out of their Sky Movies package.
The Audience
With 227,832 subscribers in ROI (Source: Future Publications), Sky Movies magazine is an essential accessory to the readers favourite pastime, home entertainment. The readers are driving the digital revolution within the lounge environment. We also know that
-
33% took holidays last year and spent €1,205 on the cost of their last holiday*
-
62% say that when they see a new brand they very often buy it and see what it's like*
*ROI TGI 2008
From our own reader research**, we see why people read the magazine; 90% of people watched a film as a direct result of Sky Movies magazine's recommendation. People read Sky Movies Magazine hand in hand with their home entertainment, with 84% of them finding the magazine entertaining and picking it up on average 4.6 times per issue. But they are constantly on the lookout on ways they can improve their home entertainment experience, with 52% of them looking to buy a new technology product in the next 12 months.
Lastly, they like the ad's they see in there; 52% of readers have acted upon seeing advertising in Sky Movies magazine.
* = NRS Jan-Jun 08, ** = Reader survey May 07
Contact Us:
ROI Sales Manager - Michelle Tuite
Email: michelle.tuite@bskyb.com or click on the link opposite
Tel: + 353 1 614760
